Execution

Marketing Plan

We do not have a dedicated marking team member. We have identified several marketing persons. We have seen success through the web traffic. In 2012, Founder Timothy M. Jones decided to be an inspirational speaker. He was unsure if there was a market for my story. What Timothy was able to prove that not only was their a market. There was great demand. This is due to the lack of representation of men, LGBT and minority survivors. This demand provided a 24% increase in sales during the research and development.

Create Colorful Voices website. Update www.TimothyMJones.com website.
We will have a dedicated Colorful Voices landing page that connects to the TMJ site.
Research, Develop and Beta Test the “Colorful Voices” app dedicated to creating a safe space for survivors, advocates and family members alike.
Community Outreach (Hope Healing in Action Series)
Create Podcast & YouTube Channels.
Sponsoring community events
We will attend NOVA Conference
We will market at the SVA National Conference
We will advertise on all platforms w/ TV, Print, Radio and Digital media.

Timothy’s vision is global. That vision is to spread love. Create a safe space where the healing generation of survivors, advocates, loved ones, lost ones can support one another with kindness. To support this vision, Colorful Voices is officially registered to conduct business with the United Nations.

This strategic partnership and resource allows Colorful Voices to conduct business with 139 countries whom also are seeking solutions to the next generational challenges of sexual assault and rape prevention across nations.

Sales Plan

We are set up to take cash or mobile payments, using IPad and IPhone with a virtual point-of-sale solution. We are also registered on SAM.gov and authorized to accept government credit cards. Close to 90% of our customers prefer the use of credit cards. By presenting our research and programs at conferences such as NOVA, Student Veterans of America, and across the country in person we will have a significantly higher opportunity in converting prospects into customers. Not attending those conferences has cost more paying customers than attending.

Corporate Training
College Trainings
Non-Profit Trainings
Hope Healing in Action Speaker Series
Global Gladiator Program
The Sailor That Couldn’t Swim

Location & Facilities

Technology

Colorful Voices is located in a HUB Zone currently is operating from: 1436 Woods Run Ave Apt 3L, Pittsburgh PA 15212.
Our location is not important to our market. Our location is important for the community. We seek to maintain our presence within the community as a satellite office. Collaboratiqualifies as an HUB is important for the community. We will maintain our presence within the community as Colorful Voices continues to scale.

We utilize Paychex to support our payroll needs. We also utilities HoneyBook Business CRM system as our all in one shop. For event management we utilize Sho Flo. We utilize Quickbooks as our accounting solution and company specific excel sheets. We utilize an IPad to process payments. We will invest in a new computer to fully support the needs of the business. We also utilize social media channels to engage and obtain feedback with out customer base.

Equipment & Tools

We will need to invest $16,000 to include interest to purchase company vehicle 2016 Hyundai Elantra. We hope to finalize purchase on 1436 Woods Run Ave Pittsburgh, PA 15212 in quarter four with renovations beginning immediately. This is the preferred site to house Colorful Voices as we begin this journey.

Milestone Table

Key Metrics

Our focus right now is the on sale date of the tickets for our first event on March 27th. Once tickets are on sale we will be able to track the most basic metrics: daily revenue, payroll, event expenses, and profit margins. We have three events schedule for 2023. The first event March 27, the second event August/September and our third event in October.

November 2023, is the tentative release date for, “The Sailor that Couldn’t Swim”, with price being fixed we are focused on maximizing our unit counts.